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		<title>Is Peugeot-Citroën on the verge of buying Mitsubishi?</title>
		<link>http://techno.e-cozum.net/automobile/citroen/is-peugeot-citroen-on-the-verge-of-buying-mitsubishi</link>
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		<pubDate>Tue, 05 Jan 2010 06:03:43 +0000</pubDate>
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				<category><![CDATA[Citroen]]></category>
		<category><![CDATA[Earnings/Financials]]></category>
		<category><![CDATA[Hirings/Firings/Layoffs]]></category>
		<category><![CDATA[Mitsubishi]]></category>
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		<description><![CDATA[Filed under: Hirings/Firings/Layoffs, Mitsubishi, Earnings/Financials, Peugeot, Citroën The French and the Japanese have gotten together to form a magic partnership once already with Carlos Ghosn at the helm. The question is, then, can that success be replicated? PSA Peugeot-Citroën seems to hope so, and it is reportedly on the verge of purchasing a controlling stake [...]]]></description>
			<content:encoded><![CDATA[<p>Filed under: Hirings/Firings/Layoffs, Mitsubishi, Earnings/Financials, Peugeot, Citroën</p>
<p>The French and the Japanese have gotten together to form a magic partnership once already with Carlos Ghosn at the helm. The question is, then, can that success be replicated? PSA Peugeot-Citroën seems to hope so, and it is reportedly on the verge of purchasing a controlling stake (somewhere between 30 and 53 percent, depending on the report) in Mitsubishi Motors.<span id="more-356"></span></p>
<p>The total price for the acquisition would cost the European automaker over $3 billion and the deal would also include Mitsubishi acquiring a somewhat smaller stake in PSA Peugeot-Citroën &#8211; again, similar to the situation between France&#8217;s Renault and Japan&#8217;s Nissan.</p>
<p>So, what does Mitsubishi have that Peugeot wants? Three things, apparently: A presence in the States, SUV expertise and, perhaps most importantly, electric vehicle technology. If a deal does indeed take place, the resulting entity would be the sixth largest automaker by sales in the world.</p>
<p>[Source: <a href="http://www.businessweek.com/globalbiz/content/dec2009/gb2009123_031829.htm">BusinessWeek</a>]</p>
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